Don’t Let the Negativity Bring You Down: How to Handle Negative Comments on Your Company’s Social Media
No company is immune to negative comments on social media. It can be hard to deal with the negativity and it's easy to feel like giving up. However, don't let the negativity bring you down! There are ways to handle these situations and turn them around for your company. In this blog post, we will discuss some tips for dealing with negative comments on social media. We will also talk about how to respond to bad reviews on Google. Let's get started!
First, it’s important to remember that responding in an appropriate and timely manner is key. Don't ignore the comment or delete it without responding. Reaching out and engaging with the customer will show them that you care about their experience, even if it wasn't a positive one. You can thank them for taking the time to share their feedback, and apologize for their experience. This will show them that you are taking ownership and will help to diffuse the situation.
It's also important to take some time before responding to a negative comment or review. Don't just react in the heat of the moment, as this can make things worse. Take a few minutes to cool off and reflect on how to best handle the situation. Once you have taken some time, it's important to remain professional and courteous in your response. Don't get into an argument or start pointing fingers. This will only make things worse and could turn away other potential customers. If the individual who gave the initial negative feedback tries to escalate things into an argument, you can choose to stop engaging or you might want to consider messaging them privately on the platform or by email and see if you can try re-engaging with a constructive discussion. There are keyboard warriors out there who do just want to cause trouble.
Another way to handle negative comments and reviews is by using them as an opportunity to learn and grow. Ask the customer what can be done to improve their experience, and take their feedback seriously. This will show the customer that you are listening and care about making things better. It is also a great way to get insights into how you can improve your business and services in the future.
Finally, it's important to remember that not all negative comments and reviews can be avoided. Accepting this fact and moving forward is important for the success of your company. Developing an effective social media strategy will help you to better manage these situations when they arise. Also, as annoying as a 3- or 4-star rating can be, it can add credibility to what may look like somewhere that seems too good to be true. Don’t forget to also use positive customer feedback to show your customers you care about their experience!
If you want more advice on handle negative feedback, get in touch with the Legal Growth team. You can also contact us if you would like help responding to all your reviews.